Exporting Your Data
KompWatch lets you export competitive intelligence in three ways:
- Battlecard export (HTML) — one-click download of a formatted sales battlecard per competitor, ready to share with sales reps or attach to a CRM deal note
- Digest export (PDF or CSV) — download a formatted report for a specific digest to share with your team or store in a shared folder
- Change export (CSV or JSON) — export raw change records for custom analysis, BI tools, or spreadsheets
Battlecard Export (HTML)
Generate a formatted sales battlecard directly from a competitor's change history — no copy-pasting required.
How to export a battlecard
- Go to kompwatch.com/competitors and click on a competitor
- On the competitor detail page, click Export Battlecard (next to the CSV/JSON export buttons)
- A self-contained HTML file downloads instantly
What's in the battlecard
- Overview stats — total changes, HIGH/CRITICAL count, monitoring period
- Key intel — all HIGH and CRITICAL severity changes with AI summaries
- Full change log — complete history ordered by most recent
- Auto-detected platform badges for Slack, Teams, or generic distribution
The HTML file is self-contained and portable — open it in any browser, print to PDF, or attach it directly to a deal note in your CRM.
Tip: PDF and PowerPoint native export are on the roadmap. For now, use browser Print → Save as PDF to convert the HTML battlecard to a PDF.
See Creating Sales Battlecards → for tips on battlecard-optimized monitoring setup.
Digest Export (PDF or CSV)
Download any individual digest as a shareable report — useful for weekly CI reviews, stakeholder updates, or archiving a snapshot of competitor activity.
From the Digests page
- Go to kompwatch.com/digests
- Click on a digest to open it
- Click Export PDF or Export CSV — the file downloads immediately
Via API
# PDF (default)
curl -H "Cookie: <session>" \
"https://kompwatch.com/api/export/digests?digestId=<id>&format=pdf" \
-o kompwatch-digest.pdf
# CSV
curl -H "Cookie: <session>" \
"https://kompwatch.com/api/export/digests?digestId=<id>&format=csv" \
-o kompwatch-digest.csv
The filename is automatically set to kompwatch-digest-YYYY-MM-DD.pdf (or .csv).
What's in the digest export?
PDF — a formatted report including:
- Digest subject, period, and generation date
- Each change with severity color-coding (Critical = red, High = orange, Medium = blue, Low = gray)
- Competitor name, AI summary, change type badge, and timestamp
- Automatic page breaks for multi-page digests
CSV — flat data with columns:
| Column | Description |
|---|---|
| Date | When the change was detected (ISO 8601) |
| Competitor | Competitor name |
| URL | Competitor root URL |
| Type | CONTENT, VISUAL, PRICING, or FEATURE |
| Severity | LOW, MEDIUM, HIGH, or CRITICAL |
| Summary | AI-generated description of the change |
| Page URL | The specific page where the change was detected |
Tip: Use PDF for presentations and stakeholder updates. Use CSV if you're loading into a spreadsheet or BI tool for further analysis.
Change Export (CSV or JSON)
Export All Changes (Dashboard)
- Go to your dashboard
- Near the "Recent changes" heading, click either Export CSV or Export JSON
- The file downloads immediately containing all your detected changes
Export Changes for One Competitor
- Go to the Competitors page and click on a competitor
- On the competitor detail page, click Export CSV or Export JSON
- The download will contain only changes for that competitor
Export via API
For programmatic access, call the export endpoint directly:
# CSV (default)
curl -H "Cookie: <session>" https://kompwatch.com/api/export/changes
# JSON
curl -H "Cookie: <session>" "https://kompwatch.com/api/export/changes?format=json"
# Filter by competitor
curl -H "Cookie: <session>" "https://kompwatch.com/api/export/changes?format=json&competitorId=<id>"
What's Included
Each change record contains the same fields in both formats:
| Field | Description |
|---|---|
| Date | When the change was detected (ISO 8601 format) |
| Competitor | The competitor's name |
| Competitor URL | The competitor's root URL |
| Type | Change type — Pricing, Feature, Blog, Jobs, Tech, or General |
| Severity | LOW, MEDIUM, HIGH, or CRITICAL |
| Summary | AI-generated plain-English description of what changed |
| Page URL | The specific page where the change was detected |
JSON exports also include exportedAt (ISO timestamp) and count (total changes in the payload) at the top level.
Tips
- Use CSV for quick sharing with non-technical stakeholders — opens cleanly in Excel and Google Sheets.
- Use JSON when piping exports into scripts, BI tools, or custom dashboards — every field is structured and typed.
- Filter before exporting. On the competitor detail page, use the severity filter or change type tabs to narrow results down first.
- Combine with digest emails. Use exports for ad-hoc deep-dives; use digest emails for routine monitoring.
Questions? Email support@kompwatch.com and we'll respond within 24 hours.