Exporting Your Data

KompWatch lets you export competitive intelligence in three ways:

  • Battlecard export (HTML) — one-click download of a formatted sales battlecard per competitor, ready to share with sales reps or attach to a CRM deal note
  • Digest export (PDF or CSV) — download a formatted report for a specific digest to share with your team or store in a shared folder
  • Change export (CSV or JSON) — export raw change records for custom analysis, BI tools, or spreadsheets

Battlecard Export (HTML)

Generate a formatted sales battlecard directly from a competitor's change history — no copy-pasting required.

How to export a battlecard

  1. Go to kompwatch.com/competitors and click on a competitor
  2. On the competitor detail page, click Export Battlecard (next to the CSV/JSON export buttons)
  3. A self-contained HTML file downloads instantly

What's in the battlecard

  • Overview stats — total changes, HIGH/CRITICAL count, monitoring period
  • Key intel — all HIGH and CRITICAL severity changes with AI summaries
  • Full change log — complete history ordered by most recent
  • Auto-detected platform badges for Slack, Teams, or generic distribution

The HTML file is self-contained and portable — open it in any browser, print to PDF, or attach it directly to a deal note in your CRM.

Tip: PDF and PowerPoint native export are on the roadmap. For now, use browser Print → Save as PDF to convert the HTML battlecard to a PDF.

See Creating Sales Battlecards → for tips on battlecard-optimized monitoring setup.


Digest Export (PDF or CSV)

Download any individual digest as a shareable report — useful for weekly CI reviews, stakeholder updates, or archiving a snapshot of competitor activity.

From the Digests page

  1. Go to kompwatch.com/digests
  2. Click on a digest to open it
  3. Click Export PDF or Export CSV — the file downloads immediately

Via API

# PDF (default)
curl -H "Cookie: <session>" \
  "https://kompwatch.com/api/export/digests?digestId=<id>&format=pdf" \
  -o kompwatch-digest.pdf

# CSV
curl -H "Cookie: <session>" \
  "https://kompwatch.com/api/export/digests?digestId=<id>&format=csv" \
  -o kompwatch-digest.csv

The filename is automatically set to kompwatch-digest-YYYY-MM-DD.pdf (or .csv).

What's in the digest export?

PDF — a formatted report including:

  • Digest subject, period, and generation date
  • Each change with severity color-coding (Critical = red, High = orange, Medium = blue, Low = gray)
  • Competitor name, AI summary, change type badge, and timestamp
  • Automatic page breaks for multi-page digests

CSV — flat data with columns:

Column Description
Date When the change was detected (ISO 8601)
Competitor Competitor name
URL Competitor root URL
Type CONTENT, VISUAL, PRICING, or FEATURE
Severity LOW, MEDIUM, HIGH, or CRITICAL
Summary AI-generated description of the change
Page URL The specific page where the change was detected

Tip: Use PDF for presentations and stakeholder updates. Use CSV if you're loading into a spreadsheet or BI tool for further analysis.


Change Export (CSV or JSON)

Export All Changes (Dashboard)

  1. Go to your dashboard
  2. Near the "Recent changes" heading, click either Export CSV or Export JSON
  3. The file downloads immediately containing all your detected changes

Export Changes for One Competitor

  1. Go to the Competitors page and click on a competitor
  2. On the competitor detail page, click Export CSV or Export JSON
  3. The download will contain only changes for that competitor

Export via API

For programmatic access, call the export endpoint directly:

# CSV (default)
curl -H "Cookie: <session>" https://kompwatch.com/api/export/changes

# JSON
curl -H "Cookie: <session>" "https://kompwatch.com/api/export/changes?format=json"

# Filter by competitor
curl -H "Cookie: <session>" "https://kompwatch.com/api/export/changes?format=json&competitorId=<id>"

What's Included

Each change record contains the same fields in both formats:

Field Description
Date When the change was detected (ISO 8601 format)
Competitor The competitor's name
Competitor URL The competitor's root URL
Type Change type — Pricing, Feature, Blog, Jobs, Tech, or General
Severity LOW, MEDIUM, HIGH, or CRITICAL
Summary AI-generated plain-English description of what changed
Page URL The specific page where the change was detected

JSON exports also include exportedAt (ISO timestamp) and count (total changes in the payload) at the top level.

Tips

  • Use CSV for quick sharing with non-technical stakeholders — opens cleanly in Excel and Google Sheets.
  • Use JSON when piping exports into scripts, BI tools, or custom dashboards — every field is structured and typed.
  • Filter before exporting. On the competitor detail page, use the severity filter or change type tabs to narrow results down first.
  • Combine with digest emails. Use exports for ad-hoc deep-dives; use digest emails for routine monitoring.

Questions? Email support@kompwatch.com and we'll respond within 24 hours.

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support@kompwatch.com