What Does KompWatch Actually Monitor?
KompWatch doesn't just watch one page — it automatically discovers and monitors multiple sections of each competitor's website.
Pages Tracked Automatically
When you add a competitor URL (e.g. https://acme.com), KompWatch crawls several pages on every snapshot cycle:
| Page | What KompWatch looks for |
|---|---|
| Main / Features page | Product capabilities, positioning, headline copy changes |
| Pricing page | Price changes, new/removed plans, trial offers (tries /pricing, /plans, /#pricing) |
| Blog | New posts that may signal product launches or strategy shifts (tries /blog, /articles, /news) |
| Careers / Jobs | Hiring signals — new roles often predict roadmap moves (tries /careers, /jobs, /about#careers) |
KompWatch tries common URL patterns for each section. If a competitor uses a non-standard URL (e.g. /cost instead of /pricing), use a CSS selector on the main page to target that section instead. See CSS Selectors FAQ.
For a detailed guide on pricing page monitoring — including what counts as a pricing change, how to target specific sections, and how often pages are checked — see Monitoring Competitor Pricing Pages.
Change Types
Every detected change is classified into one of these types:
| Type | What it means |
|---|---|
PRICING |
A price, plan name, billing period, or trial offer changed |
FEATURE |
A product capability was added or removed from the main/features page |
BLOG |
A new blog post appeared (or one was removed) |
JOB |
A new job listing appeared or was removed |
TECH |
A technology was added or removed from the competitor's stack (e.g. they added Intercom or switched analytics tools) |
GENERAL |
A meaningful change that doesn't fit the above categories |
Severity Levels
| Severity | Examples |
|---|---|
LOW |
Minor wording tweak, blog post, single job listing |
MEDIUM |
New feature mentioned, multiple new job listings, copy refresh |
HIGH |
Pricing change, major new product feature announced |
CRITICAL |
Signals a pivot, acquisition, or major strategic shift (e.g. "Acquired by…", complete pricing model change) |
CRITICAL changes are always included in your next digest regardless of plan frequency.
Tech Stack Detection
KompWatch detects tools your competitor uses by inspecting their page's scripts and meta tags. Supported signals include: React, Vue, Angular, jQuery, Stripe, Segment, Intercom, HubSpot, and generator tags (e.g. WordPress, Webflow).
A tech stack change (e.g. competitor adds Intercom → likely scaling support; adds Stripe → launching paid tier) can be an early signal worth tracking.
What KompWatch Does NOT Track
- Pages behind login or paywalls
- Content that requires JavaScript interaction (e.g. clicking through a modal)
- PDF documents or non-HTML assets
- Pages blocked by
robots.txt
If you need to monitor login-protected content, you're better served by manual review for those specific pages.
Questions? Email support@kompwatch.com and we'll respond within 24 hours.